Vlogging & YouTube Content Creation, Revised AI-Integrated Edition
A 12-week, hands-on course in YouTube content creation. Trainees plan, film, edit, and grow a YouTube channel with AI tools, then learn to monetize it and to offer freelance video services.
Course Introduction
Learning Outcomes
Set up, brand, and optimise a YouTube channel for discoverability and growth
Develop video ideas and scripts using traditional research and AI writing tools
Film professional-quality video on a smartphone, with lighting and audio setup
Edit videos in CapCut and/or DaVinci Resolve with cuts, transitions, AI captions, and music
Target Audience
- group *Youth seeking careers in video content creation, digital media, or freelance video editing
- group *Aspiring creators who want to earn through YouTube monetization
- group *Learners with basic smartphone use, basic computer literacy, and YouTube viewing experience
- group *Women (10% minimum enrolment target; faceless formats are accepted)
Certification Criteria
- check Minimum 80% attendance
- check Completion of all practical assignments.
- check Minimum 60% Overall Score.
- check Successful Capstone Channel Defence with live YouTube channel URL submitted.
- check AI Tools Usage Log submitted as part of the capstone documentation
Assessment Strategy
12 weeks Duration.
Course Modules
12 weeks · 3 sessions per week · 108 contact hours
Creator Economy, Niche & Channel Setup
YouTube ecosystem, niche validation, channel branding, AI-generated banner concepts
Ideation, Scripting & Filming
AI-assisted scripting, pre-production and storyboards, smartphone filming
Lighting, Audio & CapCut Basics
Lighting and audio, CapCut editing, AI auto-captions, Quiz 1 and Practical Assignment 1
Intermediate Editing & Video 1
B-roll, transitions and pacing, DaVinci Resolve colour grading, publishing Video 1
YouTube SEO & Thumbnails
Manual and AI keyword research (VidIQ, TubeBuddy), titles and descriptions, manual and AI thumbnails
Playlists, Shorts & Midterm
Playlists, cards and end screens, Shorts production, Quiz 2 and Practical Assignment 2
Analytics, Community & Videos 2–3
YouTube Studio and AI analytics, community management, publishing Videos 2 and 3
Monetization
YouTube Partner Program roadmap, brand deals and media kit, memberships, Super Thanks and merch
Shorts Series, Freelancing & Final Exam
3-part Shorts series, freelance video gigs, Final Written Exam
Capstone Planning & Execution
Channel strategy document, publishing Videos 4 and 5, mentorship
Channel Optimisation & Portfolio
Peer and AI channel audit, channel trailer, LinkedIn and portfolio
Capstone Presentation & Certification
Live channel pitch, client pitch role-play, closing and skill-tree map
Tools & Platforms
Filming & Editing: Smartphones, ring lights, microphones, CapCut, DaVinci Resolve
AI Writing & Visuals: ChatGPT, Gemini, Canva AI (Magic Design), Ideogram, AI storyboard tools
SEO & Analytics: YouTube Studio, VidIQ, TubeBuddy, Google Keyword Planner, Google Trends, Social Blade, AnswerThePublic
Design & Documentation: Canva, Google Docs, Google Sheets
Careers & Delivery: Upwork, Fiverr, LinkedIn, LMS
"Launch a Fully Operational YouTube Channel in Your Chosen Niche." Trainees build, populate, and optimise a live channel. It shows production quality, AI-assisted editing, SEO, short-form content, and analytics interpretation, and it is presented to a panel in Week 12. Themes include a KP Food & Travel Vlog, Student Life & Study Tips, Local Tech Reviews, a Skills & How-To Channel, Sports & Fitness for Youth, and Digital Skills & Career Advice.
Live channel URL with at least 5 long-form videos (3+ minutes each, SEO-optimised)
YouTube Shorts series of at least 3 videos on one theme
Custom thumbnails for all videos (at least 2 AI-assisted)
Optimised channel page: banner, About section, links, channel trailer, 3+ playlists
30-day YouTube Studio analytics report with AI insights
One-page Channel Strategy Document
AI Tools Usage Log
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